We have already discussed some of the top design and development trends of 2013 in our previous post. In this particular session, we aim to discuss about few other trends that has been dominating the web design and development industry in the year 2013. Proper implementation of these trends can help you create smarter websites that are sure to offer greater benefit for your business.
Here is a quick look at some of the other leading trends of the design and development industry –
1. Transparency of CSS
The enhanced properties of the new CSS3 allow edits of dullness, murkiness or cloudiness over any element in a webpage. Such a characteristic ensures that you hold the entire control of generating optimal transparency of your webpage in any contemporary web browser without the help of Photoshop. A remarkable design technique for controlling transparency is through the usage of rgba ( ) color syntax. When using CSS for designing purpose, you can specify colors by making use of Blue, Green, Red, and Alpha-Transparency values. Therefore, the syntax rgba (255,255,255, 0.6) would produce the color white with 60% capability.
2. Use of Big Photo Backgrounds
Everybody in love with photography or images will be enjoying this particular trend of the design industry. Having oversized photographs in background is sure to capture the attention of the visitor. Additionally, this particular design trend when seamlessly blended in your layout can offer a great marketing edge to your website. However, to experience the ultimate advantage of big photo backgrounds, you must integrate it properly into your design.
3. Application of Designed Illustrations
The introduction of new design trends in the market has mostly been focused on the concept of capturing the attention of the user or visitor. Illustration is one such design trend of 2013 that essentially helps in drawing and capturing the user’s attention onto a particular webpage. You can consider using illustrations to depict the various moods of your website. A look around the web is sure to help you come across multiple website galleries exhibiting a range of digital illustrations.
4. Implementation of Social Media Badges
In today’s competitive age, success and failure of a website often depends on the marketing aspect of the same. A website that is marketed properly holds better chance of being at the top against the ones that are poorly marketed. With the passage of time, the concept of marketing or marketing techniques has witnessed great evolution. Today, viral marketing and social media marketing are noted as the principle platforms of making a website get noticed in the industry. In your choices, you have some of the leading social media platforms like, Facebook, Twitter, Google+, LinkedIn, Pinterest, etc. You can place social media badges in your articles, blogs, or anywhere in the layout as desired. These badges are still being actively used by readers and users to share contents easily across the web.
5. Adaptability to Infinite Scrolling
The feature of infinite scrolling has been in the design and development industry for quite some time, but the technique has never been used conventionally, until 2013. This particular technique if implemented properly can do wonders for the layout of a website allowing an infinite search of anything on the webpage. This loading technique actually makes the search result page load continuously in line with your downward scrolling. However, you must remember that this particular web design trend does not suit every layout, but offers a phenomenal change in the look and behavior of the website that can adapt to the technique wonderfully.
6. Use of Digital Quick Response (QR) Codes
The excessive use and superior dominance of Smartphones has directed the rush in the usage of QR code in the web. These quick response codes are an advanced form of the previous UPC barcodes. These codes are mostly found in event venues and restaurants. However, of late these are also found on few websites. QR codes have evolved into a design trend, as it allows quicker transmission of data.
The aforesaid web design and development trends are dominating the industry, as more and more companies are adapting to these newest techniques for experiencing a better global online presence. Proper implementation of these trends or techniques in your web design and development task can do wonders for your website.