Some companies use a “coming soon” page to introduce their forthcoming website and create a buzz in the market. When your web design project is in progress, you can design a custom coming soon page to establish your corporate identity in advance. Make sure that you design the page uniquely to attract the target audience. Give a little information about your business, but don’t reveal everything.
Make a Unique Design that Suits Your Personality
Although the ‘coming soon’ page is a temporary web page, you must design it carefully. Give it a personality that suits your business and compels your target audience to visit your website once it’s live. For instance, if you offer web design solutions, you can use beautiful graphics and write a caption, “web design is now simplified” to make people interested in your business.
You should establish your brand identity through the ‘coming soon’ page design. Use the same color scheme and font style here that you are going to use in your website. You can also include your logo to make people familiar with your brand.
Use your creativity to give the page a distinctive look and encourage the target audience to visit your website URL regularly. Sometimes, a minimal design can do the trick, instead of graphics-heavy design.
Use Images that Attract and Amaze
You can use interesting customized images to give the page a vibrant look. Images add beauty and convey your message seamlessly to the target audience. Select the images that have something to do with your website and hire a photo editing services company to customize the images.
Add few mysterious elements in the ‘coming soon’ page to increase curiosity. Make sure that the main message is given on the page design, but readers have to use their brains to understand it. Make images just that bit enticing, but not too complicated so readers don’t understand anything.
Provide a Sign-Up Form to Invite Subscribers
Embed a sign-up form in the page design to send email notifications. The interested can sign up for newsletters and stay up-to-date about the progress of your website. You can offer something exclusive to those who join your newsletter list. This will encourage more visitors to share their email address with you.
Tell your customers what your site is all about and how they will benefit to make them join your newsletter list. However, don’t write lengthy paragraphs to describe your business.
After the site is finally launched, send a welcome mail to all your subscribers.
A coming soon page is like the business card of your website. Hence, there should be a balance between beauty and information. Use your designing expertise to create curiosity among your audience to make your site instantly popular. And don’t forget to promote your site using social media.