Amidst wild speculations, Google has finally made it clear that it will no longer restrict it from showing censored results in Mainland China. Google.Cn is not available in mainland China as reported by Google itself and it is being redirected to Google.Com.Hk, where Chinese people would be able to get uncensored version of some so–called controversial search results. This decision is the ultimate outcome of a series of developments that have already trigged violent clashes between world’s most powerful search engine and Socialist nation. However, the tussle seems finally ends with the quit of Google from Mainland China. Though Google has not made it clear whether it is shifting from China altogether or not, but it is crystal clear that it is not willing to be bogged down under any pressure, no matter how powerful it may be. Read more…

Google has finally taken the gauntlet of challenge thrown at it by the two behemoth social networking sites that are lately challenging its dominance in virtual world by launching its much-discussed social integration and messaging tool named Google Buzz. Those of you, who have even passing interest in social networking, will struggle to resist yourselves from logging in your respective Gmail account to get a clear  view of things. Its interface is cool and its features are powerful enough to woo netizens to get hooked on to it, but still you will feel that there is something missing in it. Yes, you got it right. It lacks innovation, which has over the year has become synonymous with Google service, be it Google Wave or Google Analytics or whatever it might be. Now, here in this article, we will try to sort out those features that make you elated about it.

Privacy Settings Instantaneously: This is something that you can only expect from Google. Besides allowing you to set status of your profile either private or public mode, Google Buzz is giving you a unique opportunity to specify the status of post instantaneously. People whom you have approved explicitly will only be able to view private posts and this is something really awesome about Google Buzz.

Location-Based Posting: Location has always been treated with importance by Google and Google Buzz is no exception to this rule. As Google uses location as a powerful medium to generate relevant results, location has retained its importance in its byproduct – Google Buzz.

No More Account Creation: Here Google has hit the bull’s eye. Users are becoming increasingly apathetic about creating new profile in new sites as thousands of social networking are rolling out every day and thereby making it a monotonous thing. Google knows it very well and this is the reason why it has integrated Google Buzz with Gmail to get instant followers and to promote it smoothly. It is notable that it has not promoted Google Buzz in its main page of search engine rather it relied on Gmail and it seems, as far as the trend is concerned, it works really well.

Fullscreen Media Viewing: Though there is nothing new about sharing pictures or uploading videos as far as the concept of social networking is concerned, Google Buzz has somewhat polished and modified these ideas a little bit by enabling instant full-screen media viewing which is certainly unique of its kind feature.

Buzz is just being launched and it has miles to go before coming to a conclusion about its future. However, one thing is dead certain that Google Buzz has succeeded to create a buzz in the web industry, which people will keep remembering even after the buzz stops.

It seems that people at Google never sleep because they never run short of delivering something that we have not even expected from them. People keep buzzing about it and before we start loosing our interest in it, it comes up with another product or feature that is equally amazing and useful. Now, this is time of SideWiki. It seems that we have heard something similar to it. Yes, that was SearchWiki and now it is SideWiki. Before we start differentiating SearchWiki from SideWiki, lets check out some of its crucial features:

Image Source – Google.com

An Easy Way to Find Information
Tired of following the same patterns for garnering information? Just check out this amazing tool – Google SideWiki that will let you to share the tips of others who have sought the same information before. Just open any website you like and you will be able flip through the comments posted by other (you have to download the tool from www.google.com/sidewiki/ obviously). This is not the end; Google SideWiki is also offering you a unique and equal opportunity to contribute in the same fashion by commenting on a website. You just need to have a Google account for this purpose and nothing else is required. Read more…

There was a widespread rumor that Yahoo and Microsoft were engaged in finalizing a deal that will empower them to put up a brave fight against Google’s continuous offensives. Finally, this rumor appears to be true, as Microsoft has ultimately managed to cajole Yahoo into signing in a pact that will allow Microsoft to get full control of Yahoo! Search, the third most influential search engines besides Google and Bing. In return, Yahoo will act as the one and only advertising sales representative of both the companies.

This deal is being termed as revolutionary by both the companies. Actually, Yahoo was finding extremely difficult to retain its market share and in fact, virtually struggling in the online marketing industry. On the other hand, Microsoft was humiliated in Google hand after launching its much hyped decision search engine – Bing. It has almost become desperate to increase its market share but finding it extremely difficult to achieve this goal single handedly. This agreement, according to Mr Ballmer, CEO of Bing, will provide better service for both the users and the consumers, as it will promote innovation and increase turnover at the end. There is no doubt in the fact that developers at Yahoo will no longer needed in Yahoo and they will either be transferred to Microsoft or they might be offered pink slips. This merger will definitely boost market income and increase efficiency at workplace that will play the role of a catalyst in countering the challenges of Google. Check out for more details on this deal.

Have you notice the newest feature of Google Webmaster tools? If not then you need to view the latest inclusion “Linked From”. This will enable a webmaster to point out the page where the wrong URL is placed without making an extensive search. Previously, Webmasters could only get the report of “not found” errors but they were not in the position to locate the origin of the problem or to fix the problem. Therefore, the errors remained unchanged and the source of the errors went undetected. However, thanks to this addiction in Google Webmaster Tools, now webmasters can find out the source of the “404 pages” or “Not Found” urls easily. Besides that, this feature is giving them an opportunity to rectify these problems without wasting a long time. One just has to click on the link “Linked From” for locating the origin of the error and then work accordingly.


(Image Source : Google.com)

The hype and speculations is all over with the launch of “SearchWiki” by Google. This is new feature offered by Google to its millions of users, which will enable them to edit, delete, add, comment on a website. In short, now a user can change the SERP of Google according to his requirements. As a matter of fact, Google is trying to become more personal to its users by giving them the liberty to make changes in the SERP. If you have not noticed this feature, just login to your Gmail account. After logging-in your Gmail account, you have to search something in Google. Cross sign, comment sign, arrow sign will emerge along with each website. Each sign has a special function for example “Cross Sign” is used for deleting a website, “Up Arrow Sign” is used for promoting the position of a website etc. You can comment on a particular website by clicking on the “Comment Sign” as well. Read more…

Google’s new technique of analyzing web pages has created a huge buzz in the web circle. Yes, the latest latent semantic indexing (LSI) technique has greatly changed the course of web network.

Common men cannot comprehend the intricate concept of LSI method. Even mathematicians find it extremely difficult to give an easy explanation of this new technique. However, it is more desirable to state the LSI method in easy terms and ensure quick understanding.

But, before we delve into the subject, it will be wise to know what is semantics all about. Generally speaking, semantics is the study of the meaning of words, symbols, signs etc. In the web world too, a new semantic web has been developed. Various semantics of services and information on the web has been clearly explained. It has facilitated the web to decipher and fulfill the requests of machines, web visitors and ensures effective use of the web content. Read more…

One fine morning, you wake up to discover that your website ranking dropped low and eventually fell out of the search engine. Isn’t it horrific! You are taken aback at the course of events. Your website is condemned of containing duplicate content.

This tale holds true for millions of website owners who experienced such terrifying times. Many websites deliberately attempt to copy contents, but there is another side of the story. In many cases you are caught in the web due to canonical issues. Yes! Canonical problems that have made web owners spent many sleepless nights.

Canonical Issues

The domain name of a website acts as its unique address. It introduces the website to the web visitors and the search engines. Read more…