The main purpose of a call-to-action page is to urge visitors to act. Depending on purposes of the website, intended actions can vary. If you want to increase awareness about your company, for example, you may want readers to subscribe to your newsletter. Alternatively, if you have ecommerce solutions, you may want them to buy products directly from your site. Designing a good call-to action page is important. Unfortunately, some web designers commit certain mistakes, which discourage people to act. We list some of these mistakes below. Mistake 1- Using Excessive Images Using images can be a good way to [...]

Christmas was celebrated recently and most of us have already started planning for the New Year. There is an unmistakable festive cheer in the air. With holidays occupying minds of most of us now, we are busy planning gifts and arranging parties for our loved ones. For people associated with website design and development, holidays can be the perfect opportunity to increase profit rates. Today, in this article, we will discuss the relationship between holidays and higher traffic. Thereafter, we will provide website designers with few techniques that will allow them to increase site traffic during the holidays. Can Holidays [...]

In this age of online business and competitive marketing, smart website designs are essential for building brand identity and furthering business. However, website designers are prone to making common mistakes when designing a website, partly in their zeal to create a result-oriented design, and partly their desire for a ‘beautiful’ website. But good-looking websites are not necessarily good websites. Here’s a quick look at some of the mistakes commonly made: Complicated Designs: Web designers often commit the mistake of creating complex web designs that are difficult to access by online visitors. When a visitor comes to a site, they must [...]

Smartphones introduced the concept of mobile browsing few years ago. With the launch of iPad in 2010, mobile browsing became a popular and common concept. Popularity of tablet phones also brought many changes in the web designing industry. Even few years ago, a website designer had to consider few browser features, while developing a site. However, with the popularity of mobile browsing and tablet phones, designers now have to consider various issues. In fact, most of them find the task of creating an attractive website that is simple to use on a small-sized screen as well as a larger one [...]