There is a prevalent misconception that Flash-based websites are not ranked well in SERPs or Search Engine Results Pages. But in reality, there are a number of instances of Flash sites being ranked at prominent positions by search engines. Even a decade ago, Flash design meant a disaster for search engine ranking but now, with Google’s Flash update in 2008, success is possible with Flash website design. Do not ignore the fact that all the major search engines are taking every possible step to index Flash-based websites. You can actually help these search engines by – Promoting your brand and [...]

RSS (also known as Really Simple Syndication or Rich Site Summary) is a useful tool for distributing content, news, headlines, and updates about your company amongst users. Various options for developing outgoing RSS feeds exist. Best part about these options is that they do not need in-depth technical knowledge. For example, blog software of your website may contain a tool that transforms the content into RSS feeds on its own. This is true of various popular content management systems as well. Alternatively, you can opt for various web-based tools that deliver RSS feed of any web page on your site. [...]

Many people consider website design a mechanical and formal process. Have you ever wondered that you can turn this process into a fun one by imparting a unique personality to your site? Some people may find this suggestion surprising, since the idea that websites have their own personalities never crossed their mind. Importance of providing your site with a unique personality All of us will admit the fact that personality plays a crucial role in human interaction. Personality is the first thing that we notice in a person. If we do not like someone’s personality, we avoid him or her. [...]

There is no use denying the popularity of Adobe Dreamweaver as a potent and versatile web design and development tool. Despite the availability of several scripting languages and commercial platforms like ColdFusion, Dreamweaver has managed to hold its ground in the competitive web development industry over the years. Dreamweaver integrates solidly with other Adobe web design products, including Flash and Photoshop. Importing files from these apps to Dreamweaver is a cakewalk for website design professionals. It is no freeware, but the advantages and features offered by this app justify its price tag. However, beneath the interface of Dreamweaver, a plethora [...]